23 Types of Podcasts: Top Format & Genre Guide (+ Examples)
Thinking about starting a podcast but not sure which types of podcasts fit your style? You’re in the right place.
After hosting and guesting on hundreds of interviews, I’ve learned one thing: When you choose a podcast format, it builds the foundation for building a loyal audience and boosting your authority.
The beauty of podcasting is that there’s no one-size-fits-all. Whether you’re a podcast host flying solo, teaming up with guests, or diving into investigative storytelling, the right type of podcast sets the stage for everything else.
And trust me, finding a format that’s a fit isn’t about following trends – it’s about creating something that feels right for you and your listeners.
I’m breaking down 23 types of podcasts to help you find the perfect podcast format for your goals.
23 Different Types of Podcasts
Ready to be a popular podcast host? The first step is choosing the right format for your podcast episode. Here are 25 of the world’s best podcast formats to get you started.
If you love storytelling
1. Storytelling podcasts
Best for: Creative storytellers
If you enjoy crafting narratives, this format is all about painting vivid pictures with words – whether it’s fiction, true events, or both.
Think Serial for investigative storytelling or Welcome to Night Vale for surreal, fictional worlds.
Why it works: Great storytelling keeps listeners hooked and coming back for more new content.
2. Documentary-style podcasts
Best for: A podcaster interested in investigative journalism, history podcast, or in-depth reporting
These feel like audio documentaries that focus on a specific topic over several episodes. S-Town blends investigative journalism with personal storytelling.
Why it works: They’re binge-worthy and emotionally gripping.
3. Themed anthology podcasts
Best for: Hosts who enjoy variety in their content
Each episode stands alone but ties to a central theme. Lore covers eerie historical stories linked to folklore.
Why it works: New stories around the same theme keep things fresh and engaging.
If you’re a busy professional
4. Mini-series or event-based podcasts
Best for: Short-term content or event promotion
Short-run news podcasts are usually focused on specific events or stories. The Royal Rota followed Meghan and Harry’s exit from royal life.
Why it works: They’re binge-worthy and easy to promote, especially if tied to a trending event or story.
5. Daily news or briefing podcasts
Best for: Hosts wanting to deliver daily updates
Summarize the latest news or current affairs in bite-sized episodes. The Daily delivers current events in 20 minutes or less.
Why it works: Short, timely updates are a favorite for busy listeners.
If you love deep dives
6. Case studies or investigative podcasts
Best for: Deep divers into specific topics
Explore problems, mysteries, or transformations. The Dropout dives into Theranos, and Business Wars covers famous rivalries.
Why it works: Curiosity-driven shows keep listeners on edge.
7. True crime podcasts
Best for: Mystery lovers and storytellers
Explore real-life crimes and mysteries. My Favorite Murder is a fan favorite.
Why it works: People love mysteries, and true crime feeds that curiosity.
If you prefer short-form content
8. Monologue podcasts
Best for: Experts or solo podcast speakers
Just you, a microphone, and your thoughts. You can share your expertise or tell stories in a simple podcast room setup. The Tim Ferriss Show Podcast often features solo episodes.
Why it works: The monologue format establishes authority fast and helps your new audience connect with you.
9. Educational or how-to podcasts
Best for: Teachers or coaches with unique expertise
Educational podcasts often teach skills or offer insights. How I Built This shares entrepreneurial stories, and Stuff You Should Know explains everyday topics.
Why it works: Highly shareable content that’s valuable to niche audiences.
If you like interactive content
10. Interactive podcasts
Best for: Hosts who want to engage listeners in real-time
You incorporate listener feedback or questions in episodes. Reading the Stars with Antoni Bumba turns fan-submitted ideas into show topics.
Why it works: Builds a strong community by letting listeners help shape the interview show.
11. Crowdsourced advice podcasts
Best for: Coaches or experts who want to engage their audience
Incorporates questions, stories, or advice from the audience like Dear Sugars making the listeners central to the content. You can even record your podcast interviews on your phone.
Why it works: It makes the audience feel heard and valued.
If you’re into conversation and chemistry
12. Conversational podcasts
Best for: Friends or co-hosts who have great chemistry
This is the most common podcast interview format. It’s a casual chat between you and your co-host. Armchair Expert thrives on this format.
Why it works: Natural conversations build trust and bring variety to each episode.
13. Debate/opposing viewpoints podcasts
Best for: Hosts who enjoy a good debate
Hosts and guests debate hot or controversial topics. The Argument covers current events from multiple perspectives.
Why it works: Podcast listeners enjoy hearing both sides of an issue.
14. Roundtable podcasts
Best for: Dynamic discussions with a 4-person podcast setup or more
Multiple hosts or guests having a conversation around specific topics. Red Table Talk uses this interview podcast format to create emotionally-charged episodes.
Why it works: Varied viewpoints make conversations dynamic and engaging.
If you want to engage listeners with your expertise
15. Workshop/coaching podcasts
Best for: Coaches or teachers
Host mini coaching sessions. Making It’s episode, The Freedom to Choose, explores the journey from uncertainty to becoming a successful business owner.
Why it works: Listeners relate to hearing problems solved, imagining their own transformation.
16. Challenge/experiment podcasts
Best for: Hosts documenting personal growth or challenges
Document challenges or transformations. The Happiness Lab focuses on happiness experiments.
Why it works: Listeners invest in the outcome and may even follow along to know what happens next.
17. Live event recording podcasts
Best for: Hosts who already do live events
Record a live event, panel, or workshop and share it as a podcast. This format brings the energy of a live experience to your listeners.
Tonight’s Conversation: Live and Uncut is a great example, capturing live Q&As directly from their podcast audience.
Why it works: It’s raw and real. Listeners feel like they’re part of the action.
If you prefer solo content
18. Audio journal podcasts
Best for: Introspective hosts
This format feels like a personal diary, with hosts reflecting on their lives, growth, and experiences. It’s an intimate way to build a connection with your audience.
JQ’s Audio Journal includes this format, where he shares his ideas and revelations on life in a straight, uncut podcast recording.
Why it works: Builds trust and loyalty by offering a glimpse into your life.
19. Meditation/soundscape podcasts
Best for: Wellness-focused hosts
Designed for relaxation, meditation, or sleep, these podcasts offer guided sessions or calming soundscapes. Examples include Sleepy for bedtime reading or Calm Pills for ambient audio content.
Why it works: One of the more recent popular podcast formats for listeners seeking stress relief.
If you want to be creative and immersive
20. Theatrical podcasts
Best for: Creatives who love immersive storytelling
These podcasts feel like audio plays, with voice actors, sound effects, and immersive storytelling. Fireside Mystery Theatre is a leader in this format, producing cinematic audio fiction.
Why it works: High-quality production feels like a movie in your ears.
21. Narrative fiction podcasts
Best for: Writers and creatives who enjoy scripted content and audiobooks
These are fully scripted podcasts offering fictional stories, often with multiple episodes or seasons. Shows like Limetown pull listeners into immersive worlds.
Why it works: The narrative format lets loyal listeners immerse themselves in the story.
If you want to build a fan base
22. Fan-driven analysis podcasts
Best for: Superfans and niche communities
Dissect every detail of TV shows, books, or games. Binge Mode dives deep into Game of Thrones.
Why it works: It creates a community for listeners who like TV shows.
23. Behind-the-scenes podcasts
Best for: Fans of specific shows, industries, or projects
Give insider access. Office Ladies shares behind-the-scenes stories from The Office.
Why it works: Fans love getting the inside scoop.
How to Choose the Right Podcast Type
Picking the right podcast type can feel like staring at a menu with too many choices. To help narrow it down, here are three simple steps:
- Clarify your goals: What’s the purpose of your podcast? Is it to share your expertise, grow your brand, or connect with a community through good podcast topics?
- Match the format to your time and effort: Solo shows are faster to produce, while co-hosted or panel discussions require more coordination and a podcast guest release form.
- Think about content style: Love storytelling? A narrative podcast might be your best bet. Prefer conversational vibes? Go with an interview or co-hosted format.
What Makes a Podcast a Podcast?
A podcast has a few core ingredients. While there’s room for creativity, the fundamentals can’t be skipped. Here’s the breakdown:
- Content: The heart of the podcast. Are you diving into business, personal development, health, or even burrito reviews? Whatever it is, keep it focused and valuable.
- Episodes: Podcasts come in chapters, whether five minutes or a few hours. The key? Consistency. Listeners love knowing when to expect your next drop.
- Host: You’re the voice of the show. Whether you’re interviewing guests or going solo, your job is to keep the audience engaged and bring the real talk – no fluff.
- Theme: Your unique angle makes you stand out. Whether you’re a health coach, business expert, or soccer fanatic, play your game your way.
- Format: From interviews to storytelling or hybrids, pick the format that matches your vibe and style.
Audio vs. video podcasts: What’s the difference?
Choosing between an audio or video podcast depends on your style and goals. Here’s a breakdown to help you decide which format suits you best.
- Audio podcasts: The most common format, found on platforms like Spotify, Apple Podcasts, and Google Podcasts. Easy to create – just a mic and some basic editing software. Great for on-the-go listening and ideal for coaches or consultants sharing insights.
- Video podcasts: Audio with visuals, often hosted on YouTube or social media. Perfect for face-to-face interviews, behind-the-scenes peeks, or adding visual aids. More effort, but it can help you stand out.
Live vs. recorded episodes
Your choice between live or recorded episodes depends on how much control and interaction you want. Both options have unique advantages.
- Live podcasts: High-energy and interactive. You can chat with your audience in real-time, take questions, and create buzz around your content. Great for building community and hosting Q&As.
- Recorded episodes: The top podcast choice for most podcasters who want to control how long their podcast should be. Offers full control over content and quality, allowing you to edit and release on your schedule for polished, consistent episodes.
What Types of Podcasts Are There?
Podcasts vary not just by topic, but by format and how they’re presented. Some common styles include:
- Interview-based: Features podcast hosts talking to guests, often experts or thought leaders. Think The Joe Rogan Experience.
- Solo monologue: A single host shares their expertise or thoughts directly with the audience, like Solo by Dr. Peter McGraw.
- Co-hosted: Two or more hosts lead discussions, debates, or conversations together. These are often casual and conversational, such as Krystal Kyle & Friends.
- Panel discussions: A larger group discusses or debates topics, providing varied perspectives – common in news and pop culture shows.
- Narrative storytelling: These are structured like audio documentaries or fictional tales, seen in shows like The Storytelling Lab.
- Educational series: Delivered in sequential episodes that follow a curriculum or teach new skills over time.
- Daily/short-form updates: Brief, daily episodes (5–15 mins) designed to keep listeners updated, such as Up First.
Most Popular Types of Podcasts
The best podcasts balance entertainment, value, and relatability – key factors that build dedicated followings. Below are five standout shows from 2025 that represent different podcast types and why they’re at the top of their game.
- Conversational podcast – Not Gonna Lie (NGL): Kylie Kelce’s raw, honest conversations about motherhood, relationships, and sports feel like a heart-to-heart chat with close friends. Her authenticity and vulnerability create a deep connection with listeners.
- Educational and motivational podcast – The Mel Robbins Podcast: Mel’s no-nonsense style and practical, actionable advice make it a top choice for those wanting real change. Her direct delivery and inspiring tips keep listeners engaged.
- True crime podcast – Crime Junkie: Ashley Flowers and Brit Prawat’s gripping storytelling and thorough research create an immersive experience. Fans love how they break down mysteries with empathy and detail.
- Narrative fiction podcast – LeVar Burton Reads: LeVar Burton’s iconic voice and masterful narration bring short stories to life. His immersive storytelling captivates listeners, making every episode a vivid journey.
- Panel and roundtable podcast – The Smart Passive Income Podcast: Pat Flynn’s discussions with successful entrepreneurs offer valuable insights and actionable advice. The show’s expert guests and practical tips make it a go-to resource for business-minded listeners.
Types of Podcast Formats
Choosing the right podcast format is key to connecting with your audience. Each format offers something different, whether it’s your own voice, dynamic conversations, or expert insights.
Here are common podcast formats to consider before you record new episodes:
- Solo podcasts: One host sharing insights, perfect for building a personal connection with your audience.
- Co-hosted podcasts: A dynamic duo that brings conversation, variety, and relatable banter to the table.
- Panel discussions and roundtables: Multiple voices sharing diverse perspectives on a single topic, offering a rich experience.
- Interview podcasts: Conversations with experts or guests presenting information, adding variety and positioning you as an authority.
- Storytelling podcasts: Engaging narratives that create deep emotional connections with listeners.
Types of Podcast Genres
If you’re looking to get your message out there, knowing the right genre for your new podcast is crucial. Here’s a quick rundown of some of the most popular podcast genres, with various podcast examples to make things easier:
- Business and entrepreneurship: Perfect for coaches and consultants looking to share advice, strategies, and success stories.
- Health and wellness: Covers everything from fitness to mental health and nutrition. A great fit for health coaches.
- Self-improvement: Focuses on mindset, personal growth, and motivational content.
- Fictional and narrative storytelling: Offers scripted stories, perfect for fiction lovers and those looking to engage in immersive tales.
- Comedy and entertainment: Fun, light-hearted standup comedy podcasts that often bring a fresh perspective or just provide a laugh.
- True crime: Gives podcast listeners access to a variety of real-life mysteries and criminal investigations.
- Technology and innovation: Covers trends, gadgets, and the future of tech. Great for thought leaders in the tech world.
- Society and culture: Explores societal trends, history, and the human experience.
- Sports: Focused on everything from in-depth commentary to personal stories from athletes.
- Music and arts: For those passionate about the creative world, from music to visual arts.
Your Podcast, Your Rules
Before recording a podcast, choose a format that sparks your passion as a podcast host and hooks your podcast listeners.
Whether you’re all about telling stories, diving deep into niche topics, or building a community around your expertise, these 23 types of podcasts give you a roadmap to launch or upgrade your show.
Ready to turn your ideas into action? Create your free Talks show profile today and start connecting with guests and collaborators who can bring your podcast to life.
