Barry Hillier is an entrepreneur, strategist, and co-founder of Auto Agentic AI, where he helps dealerships and businesses harness the power of agentic AI to transform how they operate.

Barry Hillier is an entrepreneur, strategist, and co-founder of Auto Agentic AI, where he helps dealerships and businesses harness the power of agentic AI to transform how they operate.

With over two decades of experience in branding, marketing, and business strategy — including work with major brands like Toyota, Unilever, and ING Direct — Barry brings a unique perspective on how technology and culture intersect to shape the future of industries.

A passionate advocate for making AI practical and human-centered, Barry speaks openly about the challenges and opportunities of adopting emerging technologies, helping leaders move beyond hype and into meaningful transformation.

He’s also the producer of the Auto Intelligence Podcast, where he explores the future of mobility, AI, and the evolution of automotive retail with industry experts from around the world.

Barry brings a candid, story-driven approach to every conversation, making complex topics like AI adoption, digital transformation, and business strategy accessible, engaging, and actionable for audiences.