Getting booked as a podcast guest is one of the fastest ways to build authority, reach new target audiences, and bring in leads.
But here’s the catch.
Hosts get pitched all the time. If you want to stand out, you need more than a good story. You need to show, at a glance, why you’re the right guest for their show.
That’s where a podcast guest one sheet comes in.
Think of it as your highlight reel on paper: who you are, what you talk about, and why you’d be a great fit.
In this guide, I’ll walk you through how to land guest spots, how to prepare so you’re a host’s favorite, and how to create an easy-to-read podcast guest one sheet that actually gets you booked.
And if you’re in a rush? Just head over to Talks and grab your FREE podcast one sheet.
What Is a Podcast Guest One Sheet?
A podcast guest one sheet is a one page profile designed to make life easier for podcast hosts.
Think of it like a scouting report: your best topics, your brand, your story, and a snapshot of what you’d be like in front of the mic during a podcast interview.
At a glance, your podcast one sheet should communicate to podcast hosts:
- Who you are and the authority you bring
- What topics and questions you’re ready to speak on
- How to reach you (no chasing you down across platforms)
The best podcast one-sheets aren’t crammed with anything and everything. They’re focused, visual, and built to help a host say “yes” without hesitation.
Podcast one sheet vs podcast guest one sheet
People sometimes confuse the two. Here’s the difference:
- Podcast one sheet (host’s version): Promotes the show itself, e.g., “Our podcast reaches 50,000 downloads a month, featuring experts in fitness and nutrition.”
- Podcast guest one sheet (your version): Promotes you as the guest, e.g., “I help fitness coaches triple their client base using group programs. Here are 3 interview topics I can cover on your show.”
One markets the podcast. The other markets you. For landing guest spots, it’s the guest one sheet that matters.
Why do you need to create a podcast guest one sheet?
It’s not just about your template looking polished. Your podcast one-sheet makes getting booked on podcasts easier and helps you play the game smarter.
Here are ten reasons you’ll want one in your media kit as a potential guest:
- Instant clarity: Instead of sending a 20-paragraph bio, a coach can hand a host one sheet that says, “I help burnt-out executives cut their workweek in half without losing income.” Straight to the point.
- Professional edge: Imagine two pitches in a host’s inbox. One’s a wall of text. The other is a clean PDF with a photo, topics, and a short bio. Guess who gets picked?
- Faster bookings: A life coach with 15 shows to pitch doesn’t have to rewrite their bio every time. Drop the one sheet in, done.
- Message consistency: Instead of sending three different bios by accident, your one sheet keeps your story the same everywhere.
- Stronger positioning: “I’m a mindset coach” blends in. “I help athletes recover faster from injuries using X method” stands out. A one sheet forces you to lock that in.
- Better interviews: Add three suggested questions, and suddenly the host is teeing you up for your best answers. “How did you build a 6-figure coaching practice with only 20 clients?” hits harder than “Tell us about yourself.”
- Host convenience: Busy hosts remember guests who make things easy. Those are the ones they rebook or recommend to friends in their network.
- Repurposable content: That 100-word bio? Drop it into a summit application, a press kit, your LinkedIn, or even your Talks Creator profile. One sheet, multiple uses for your marketing strategy.
- Confidence boost: Before a big show, skimming your one sheet reminds you of your best stories. Like glancing over cue cards before stepping on stage.
- Shareable asset: A past host loves your interview? They can forward your speaker one sheet to three other podcasters. Suddenly you’re getting booked while you sleep.
How to Create a Podcast Guest One Sheet
Your podcast guest one sheet is a snapshot that shows hosts exactly why you’re the right guest, fast. Done well, it saves you emails, boosts bookings, and makes interviews smoother.
Here’s your ultimate guide to podcast one sheets and how to create a podcast one sheet step by step:
- Use a professional headshot. Choose a high-resolution photo where you look friendly and inviting to help hosts connect with you immediately. No blurry selfies or casual shots.
- Write a short, punchy bio in the third person. Two to three sentences is plenty. Be sure to include your biggest accomplishments, expertise, experience, and a hook that makes hosts curious. Example: “[Your Name] helps coaches generate 100k+ leads through virtual summits and online events.”
- Highlight your key topics. Every podcast one sheet should include 3-5 subjects you can speak on confidently. Make them specific, actionable, and audience-focused topics that podcast hosts could interview you on.
- Suggest 3-5 interview questions. Give hosts a starting point. For example: “How do you consistently generate leads without paid ads?” This will help the host set you up to talk about your expertise.
- Add your contact information. Your one-sheet should include your email, website, and relevant social handles. Make it easy for the host to follow up.
- Show links to your work. Add a few links to podcasts, articles, or case studies. Hosts can check your credibility in seconds.
- Include media mentions or logos. Have you been featured in publications like Inc., The New York Times, or Forbes? Pop the logos on your sheet. Social proof matters.
- Share a testimonial or endorsement. One line from a past host, client, or collaborator can make you instantly more credible.
- Make your one-sheet clean and readable. Use headings, bullet points, and white space. Hosts skim, so make it scannable.
- Tailor it to each podcast. Slight tweaks go a long way. Highlight topics relevant to that show’s audience to make yourself irresistible.
How to Use Talks to create a podcast guest one sheet
Creating a speaker one sheet can feel like a lot of work every time you want to be a guest: writing your bio, listing topics, gathering past appearances, adding your contact information.
With Talks, most of that is already done for you. Your Talks creator profile is basically a pre-built, effective one-sheet. All the things every podcast one sheet needs are right there:
- Episode Angles & Topics: Shows the exact list of topics that podcast hosts can interview you on.
- Why Book [Your Name] as Your Podcast Guest: Highlights your value in one glance.
- About [Your Name]: A mix of an elevator pitch and a ready-to-go bio written in the third person to let your personality shine a host can easily read.
- Recent Podcast Appearances: Hosts can actually play clips right from your profile.
- Professional Experience & Education: Your credibility in one place.
- Speaker Topics & Social Media: Links and details to back up your expertise.
- Speaking Engagements: Interview, keynote, workshop, MC/Host options with durations and availability.
Once your profile is filled out, you can export it or share the link with hosts. No extra design work on Canva, no scrambling to find links or copy.
It’s literally your great podcast one sheet, ready in minutes.
Grab your free podcast guest one sheet here
3 Podcast One Sheet Examples
Here are three real speaker one sheet examples showing how speakers lay out their expertise, topics, and personality in a way that works for podcasts.
Look at how they organize their information, what they lead with, and the angles they choose.
Pay attention to how these potential podcast guests make it obvious what they bring to the table, without over-explaining or hyping up their credentials.
Use these podcast one sheet examples to create your own.
1. Sarah Thorslund (Entrepreneurship Expert, Co-founder of Talks.co)
Sarah’s Talks Creator Profile one sheet is clean, professional, and built to book her fast.
It shows her authority, highlights her topics, and makes scheduling easy with a direct “request interview” button.
Plus, past podcast appearances and audience takeaways make her instantly credible.
How to make it yours:
- Use your free Talks Creator Profile to generate a polished one sheet in minutes.
- Make booking simple with a direct call-to-action.
- List topics and takeaways so hosts know what kind of episode you deliver.
Create your free Talks Creator Profile here.
2. April Nowlin (Certified Divorce Recovery and Relationship Coach)
April’s one sheet is the perfect mix of story and skill. Her personal experience sets her apart, and each topic is a ready-to-use angle for hosts.
You see immediately the value she brings to listeners and what type of episode she delivers.
How to make it yours:
- Lead with your story but link it to clear, practical topics.
- Use bullets for topics so hosts can see exactly what an episode with you looks like.
3. Dr. Kailey Buller (Rural Physician, Author, Educator, Mom)
Dr. Kailey balances authority with relatability on a single page of information. Professional credentials plus real-life experience (mom of two) make her memorable.
She made sure to include a bullet-pointed list of topics that are concrete, actionable, and show hosts exactly what an episode delivers.
How to make it yours:
- Combine expertise and personality.
- Highlight concrete examples of topics.
- Show you can educate and entertain.
How to Be a Guest on a Podcast
Being a podcast guest starts long before you hit “record.” It’s about positioning yourself so hosts see you as someone worth inviting on.
The good news?
You don’t need to be famous to land spots. You just need a clear message, a little strategy, and a willingness to show up with value.
How to get on a podcast as a guest
Here’s where most people trip up: they think sending a generic email to every show in their niche is enough.
It’s not.
Hosts want guests who fit their audience and make their job easier. Here’s a better approach:
- Find the right shows: Look for podcasts that reach your ideal audience. Smaller, niche shows often convert better than big-name ones.
- Do your homework: Listen to at least one full episode. Know the host’s style, the types of questions they ask, and what they avoid.
- Pitch with relevance: Show exactly how your expertise connects to their listeners. Keep it short, clear, and focused on value for the audience.
- Use your podcast one sheet: This is where your podcast guest one sheet makes the pitch easy. It gives hosts a snapshot of who you are and why you’d fit.
Need a hand landing your next guest spot? Grab our guides on how to be a guest on a podcast and nailing your podcast guest application.
How to Be a Good Podcast Guest
Getting booked is step one. But being a good guest isn’t just about what you say. It’s about how you show up.
Hosts notice, and it affects whether they’ll invite you back or recommend you.
- Respond promptly: Reply quickly to emails and messages. Don’t make hosts chase you.
- Confirm details early: Lock in dates, times, and platform instructions ahead of time.
- Show up early: Join the call a few minutes before the recording. It shows respect and gives you time to check tech.
- Test your tech: Microphone, camera, internet. Everything should be ready to go.
- Follow instructions: If the host asks for prep material, questions, or forms, provide it accurately and on time.
- Respect the host’s format: Adapt to their style, pacing, and audience. Don’t try to hijack the conversation.
- Stay engaged: Listen actively, avoid distractions, and respond naturally.
- Keep it clear and concise: Make your points using subjective language in ways that the audience can understand and remember.
- Promote the episode: Share with your audience and tag the host. It’s part of being a collaborative guest.
- Say thanks: Follow up with a note or message to show appreciation. Builds long-term rapport.
How to prepare for a podcast as a guest (Checklist)
Preparation makes the difference between a flat interview and one that clicks. Even if you’ve done dozens of appearances, never skip this step.
☐ Know your key points: Have two to three core ideas you want to share. Don’t try to cram everything in.
☐ Have examples ready: A real story or two that includes your most recent accomplishments work better than theory.
☐ Check your setup: Decent mic, quiet room, strong internet. A poor setup distracts from your message.
☐ Plan your call to action: Decide the one thing you want listeners to do after hearing you.
☐ Research the host: Know their style, past episodes, and audience. Adjust your tone and examples accordingly.
☐ Anticipate questions: Prepare answers for likely questions, but don’t script them word-for-word.
☐ Prep visuals or links: If the episode allows resources, have PDFs, links, or media ready.
☐ Rehearse timing: Practice giving concise answers that hit your points without rambling.
☐ Mind your energy: Show up alert, engaged, and enthusiastic. Your vibe carries through the mic.
☐ Test recording tools: Run a quick trial with your setup to catch any tech glitches before the interview.
Prep sets you up to perform.
One Sheet. One Profile. Endless Invites.
Having a strong podcast guest one sheet is your ticket to making guest appearances that matter. It gives hosts everything they need in one place, and it’s the easiest way to show why your episode is a can’t-miss.
If you want to see how it works in action, the simplest way is to create your free Talks creator profile.
Hosts are actively searching for the right guests. By setting up your Talks profile, you put yourself in front of the shows that align with your expertise and audience.
Get seen.
Get booked.
Make your one sheet work while you focus on showing up and delivering value.
Create your free Talks Podcast Guest One Sheet today and make sure your next guest opportunity lands in the right inbox.
Here’s mine and you can create your own for free.
