Bill Ferrier is the founder of Ready Set Collect! and brings nearly 40 years of credit and collections experience across Canada and the United States.

Bill Ferrier is the founder of Ready Set Collect! and brings nearly 40 years of credit and collections experience across Canada and the United States.

He helps businesses unlock working capital trapped in past-due receivables by improving collection strategy, communication and team performance.

Bill teaches companies how to reduce DSO, overcome debtor objections, recognize danger signals early and get paid faster—without damaging valuable customer relationships.

His philosophy is simple: you aren't a bank, and extending credit is a privilege, not an entitlement.