Product Startup
Inspiring hardware product development stories and expert advice.
Product Startup
Inspiring hardware product development stories and expert advice.
About Product Startup
Inspiring hardware product development stories and expert advice.
The Product Startup Podcast is the hardware product development industry's #1 podcast. From invention idea to getting onto store shelves, and everything in between.
Why Join Product Startup as a Guest
Consumer Product Audience
You reach thousands of founders, designers, and hardware entrepreneurs actively building and launching physical products.
Founder-Led Interviews
You'll join a proven format of deep-dive interviews with inventors, engineers, and product leaders sharing real startup journeys.
Expert Guest Lineup
You'll be featured alongside top patent attorneys, engineers, and investors who've built or backed real hardware products.
Apple & Spotify Reach
Your episode is distributed across major podcast platforms including Apple Podcasts and Spotify for maximum discoverability.
Episode Angles & Guest Pitches
Your Product Development Journey
Share how you designed, prototyped, and launched your physical product
Scaling After Crowdfunding
Discuss the challenges and wins of growing post-Kickstarter or Indiegogo
Lessons from Failed Products
Reveal what didn't work and how you pivoted or reused product ideas
From Engineer to Entrepreneur
Unpack your shift from technical expert to product business leader
How You'd Contribute to the Show
Audience Takeaways
Listeners will walk away with actionable insights on designing, launching, or scaling a physical product business.
Hot Topics
Why Trust Me
The Ideal Guest
You're a founder, engineer, designer, or investor with a physical product story-whether you're early-stage or scaling globally. If your insights help product startups, this platform is for you.
Recent Episodes
233: Raising Money For Scaling Via a Crowdfunding Campaign
Product Startup • Jul 25, 2024
232: Video Product Renderings for Your Invention
Product Startup • Jul 7, 2024
231: Selling Your Invention on Your Own Website Starting from Zero
Product Startup • Jun 20, 2024
230: Product Packaging Advice for Your New Hardware Invention
Product Startup • Jun 14, 2024
229: Overview of Patenting for Hardware Startups
Product Startup • Jun 7, 2024
228: How to Build a Digital Community Before Launching Your Invention
Product Startup • May 30, 2024
227: How to Sell Your Invention Direct to Companies as a Promotional Product
Product Startup • May 24, 2024
226: Maximizing Your Invention’s Perceived Value Through Marketing
Product Startup • May 16, 2024
225: Communication Silos for Product Design Stakeholders
Product Startup • May 9, 2024
224: Expanding Your Product Into New Verticals
Product Startup • May 2, 2024
223: Mechanical Prototype Parts vs. Pre-Production Parts for Plastic Inventions
Product Startup • Apr 26, 2024
222: Securing Grants for Scaling Up a Hardware Startup
Product Startup • Apr 18, 2024
221: How to Go from Prototype to First Manufacturing Run
Product Startup • Apr 11, 2024
220: How Storytelling Drives Consumer Product Sales
Product Startup • Apr 5, 2024
219: Hiring Your First Team Members at a Hardware Startup
Product Startup • Mar 28, 2024
218: Best Sales Processes for Selling Hardware Products
Product Startup • Mar 21, 2024
217: Using Crowdfunding for Real Customer Feedback on Your Invention
Product Startup • Mar 14, 2024
216: 5 Key Tips For Starting Your Product Development Journey
Product Startup • Mar 11, 2024
215: Launching a New Product on Walmart Marketplace
Product Startup • Mar 1, 2024
214: Affiliate Marketing for D2C Sales of Inventions
Product Startup • Feb 22, 2024
213: Researching How Your Product Fits on Amazon
Product Startup • Feb 15, 2024
212: The Customer Experience for New Hardware Products
Product Startup • Feb 5, 2024
211: Establishing Product Manufacturing Operations
Product Startup • Jan 28, 2024
210: Using Ad Funnels for D2C Product Sales
Product Startup • Jan 19, 2024
209: Materials Research for Consumer Product Design
Product Startup • Jan 12, 2024
208: Choosing Quality Materials for Your Consumer Product
Product Startup • Dec 29, 2023
207: 4 Parts of Intellectual Property for a Hardware Startup
Product Startup • Dec 22, 2023
206: How to Sell Your Hardware Product Business
Product Startup • Dec 15, 2023
205: Advances in Electronic Product Engineering Methods
Product Startup • Dec 14, 2023
204: Build a List of Wholesale Buyers for Your New Invention
Product Startup • Dec 2, 2023
203: Design for Manufacturing for a New Invention Product
Product Startup • Nov 24, 2023
202: Paid Advertising for Hardware Products on TikTok
Product Startup • Nov 16, 2023
201: Product Listing Success on Amazon Marketplace
Product Startup • Nov 10, 2023
200: 8 Pillars of Product Marketing Success
Product Startup • Nov 3, 2023
199: Selling a New Product Successfully on Amazon
Product Startup • Oct 28, 2023
198: Hardware Success on Walmart Marketplace
Product Startup • Oct 19, 2023
197: Go From Hardware Startup to Scale Up
Product Startup • Oct 12, 2023
196: Common Gaps Being Ready for Manufacturing
Product Startup • Oct 5, 2023
195: Ensuring Profitability on Shopify and Amazon
Product Startup • Sep 28, 2023
194: The Importance of Sketch Design for New Hardware Products
Product Startup • Sep 21, 2023
193: 3D Printing Overview for New Inventions
Product Startup • Sep 14, 2023
192: The Importance of Building a Community for Your Hardware Startup
Product Startup • Sep 7, 2023
191: How to Grow Your Crowdfunding Sales
Product Startup • Sep 1, 2023
190: Ethnocentric Design for Your Invention
Product Startup • Aug 24, 2023
189: The Power of Your Team in Building Hardware Innovations
Product Startup • Aug 18, 2023
188: Use Inventor Narrative to Design Great Hardware Products
Product Startup • Aug 11, 2023
187: e-Commerce Strategies for New Hardware Products
Product Startup • Aug 3, 2023
186: Product Renderings for a New Invention
Product Startup • Jul 27, 2023
185: Building a Successful Hardware Startup Multiple Times
Product Startup • Jul 21, 2023
184: The Value of Low-Volume Invention Manufacturing
Product Startup • Jul 13, 2023
183: Getting a New Hardware Product into Retail Stores
Product Startup • Jul 7, 2023
182: Consumer Product Hardware Trends in Mid 2023
Product Startup • Jun 30, 2023
181: Digital Advertising for Selling New Hardware Products
Product Startup • Jun 22, 2023
180: Hardware Startup Tips for Non-Technical Founders
Product Startup • Jun 15, 2023
179: Maximize the Value of your Design Agency Partner
Product Startup • Jun 8, 2023
178: Venture Capital Funding for Hardware Startups
Product Startup • Jun 1, 2023
177: Package Design Tips for New Hardware Products
Product Startup • May 25, 2023
176: How Hardware Founders Should Represent Their Product
Product Startup • May 18, 2023
175: Raising Hardware Funding via an Angel Investor
Product Startup • May 11, 2023
174: Agile Product Development & Additive Manufacturing
Product Startup • May 4, 2023
173: Augmented Reality Technology in Hardware Startups
Product Startup • Apr 27, 2023
172: Early Concept Design for a New Hardware Invention
Product Startup • Apr 20, 2023
171: Choosing Features and Validating Your Invention
Product Startup • Apr 13, 2023
170: Current Trends of Modern Product Development
Product Startup • Apr 6, 2023
169: Critical Testing Stages in New Product Development
Product Startup • Mar 30, 2023
168: The Future of Hardware Product Design Thinking
Product Startup • Mar 23, 2023
167: Get Free Earned Media for a New Hardware Product
Product Startup • Mar 16, 2023
166: Storytelling Tips for Hardware Product Launches
Product Startup • Mar 9, 2023
165: Iterative Design Processes & Tools for Hardware Development
Product Startup • Mar 2, 2023
164: The 3 Prototyping Phases for New Product Development
Product Startup • Feb 23, 2023
163: 2023 Trends in Product Development for Hardware Products
Product Startup • Feb 16, 2023
162: Product Pre Launch Strategies For Crowdfunding Success
Product Startup • Feb 10, 2023
161: Build a Manufacturing Facility for Your New Product
Product Startup • Feb 2, 2023
160: Growing Your Hardware Product Through Paid Ads
Product Startup • Jan 26, 2023
159: Build a Community to Sell Your New Product Invention
Product Startup • Jan 18, 2023
158: Thinking Sustainability in Hardware Product Design
Product Startup • Jan 13, 2023
157: How Hardware Startups Compete with Big Business
Product Startup • Jan 5, 2023
156: The Evolution of Sales Channels for Hardware Products
Product Startup • Dec 30, 2022
155: Identifying a Sourcing Partner for Overseas Manufacturing
Product Startup • Dec 21, 2022
154: 3 Key Parts to Developing a Great New Product
Product Startup • Dec 15, 2022
153: The Evolution of CAD Product Development Software
Product Startup • Dec 7, 2022
152: Three Main Problems When Scaling a Hardware Startup
Product Startup • Dec 1, 2022
151: The AIDA Marketing Method for Hardware Startups
Product Startup • Nov 23, 2022
150: Building Product Prototypes with Your Design Team
Product Startup • Nov 16, 2022
149: How to Professionally Prototype your Invention Idea
Product Startup • Nov 9, 2022
148: Grow Your Hardware Product Sales Via Trade Shows
Product Startup • Nov 2, 2022
147: Transition from Hardware Product Startup to Hardware Scaleup
Product Startup • Oct 26, 2022
146: Transparency in the Design For Manufacturing Process
Product Startup • Oct 19, 2022
145: Expanding Your Startup Hardware Product Line
Product Startup • Oct 12, 2022
144: How to Sell a New Invention on Amazon Marketplace
Product Startup • Oct 5, 2022
143: Build Your Own Manufacturing for Your Invention
Product Startup • Sep 28, 2022
142: Preparing Your Product for Manufacturing Overseas
Product Startup • Sep 21, 2022
141: Product Sales Process for Hardware Startups
Product Startup • Sep 14, 2022
140: Local Manufacturing for a New Hardware Invention Idea
Product Startup • Sep 7, 2022
139: How to Scale Your Physical Product in Retail Stores
Product Startup • Aug 31, 2022
138: Using Audio Ads to Sell New Hardware Products
Product Startup • Aug 24, 2022
137: Customer Feedback at Physical Product Launches
Product Startup • Aug 17, 2022
136: Selling a New Physical Product with Google Ads
Product Startup • Aug 10, 2022
135: Performance Marketing for New Hardware Products
Product Startup • Aug 3, 2022
134: How to Sell Your Hardware Product B2B
Product Startup • Jul 27, 2022
133: Using Email Marketing to Sell Physical Products
Product Startup • Jul 20, 2022
132: Invention Success in the Construction Industry
Product Startup • Jul 13, 2022
131: Why Doing Good with Your Hardware Product Matters
Product Startup • Jul 6, 2022
130: Choosing an eCommerce Platform for your Hardware Product
Product Startup • Jun 22, 2022
129: The Best Hardware Product Development Processes
Product Startup • Jun 15, 2022
128: Creating an App for Your Hardware Device
Product Startup • Jun 8, 2022
127: Benefits of Makerspaces to Product Startups
Product Startup • Jun 1, 2022
126: What Makes a Consumer Product Invention Great
Product Startup • May 25, 2022
125: Pitching Your Invention to Big Product Businesses
Product Startup • May 11, 2022
124: Raising $1 Million for a Hardware Startup
Product Startup • Apr 27, 2022
123: Selling A Hardware Product on B2B Platforms
Product Startup • Apr 20, 2022
122: Modern Methods for New Product Development
Product Startup • Apr 13, 2022
121: Disrupt an Industry with your Hardware Invention
Product Startup • Apr 6, 2022
120: People & Mindset at a Hardware Startup
Product Startup • Mar 30, 2022
119: Planning for the Unexpected in Product Design
Product Startup • Mar 23, 2022
118: Behavioral Science of Subtraction in Product Design
Product Startup • Mar 16, 2022
117: Successful Equity Crowdfunding for Hardware Startups
Product Startup • Mar 9, 2022
116: How to Turn an Invention into a Product Business
Product Startup • Mar 2, 2022
115: How to Successfully Design & Launch a Toy Invention
Product Startup • Feb 23, 2022
114: Designing an MVP for a New Consumer Product
Product Startup • Feb 16, 2022
113: How Founders Develop Complex Hardware Products
Product Startup • Feb 9, 2022
112: Designing & Commercializing Robotics Inventions
Product Startup • Feb 2, 2022
111: Selling & Growing Your Product at Retail Stores
Product Startup • Jan 26, 2022
110: Design for Manufacturing Consumer Products
Product Startup • Jan 19, 2022
109: Landing Page Sales Funnels for Consumer Products
Product Startup • Jan 12, 2022
108: Hardware Design Tips from Apple & Intel Leader
Product Startup • Jan 5, 2022
107: Using Hardware Incubators for Product Startups
Product Startup • Dec 22, 2021
106: Building Your Hardware Product Team Early
Product Startup • Dec 15, 2021
105: Patenting Physical Consumer Product Inventions
Product Startup • Dec 8, 2021
104: Medical Device Certification vs Wellness Device
Product Startup • Dec 1, 2021
103: How to Get a New Product’s First B2B Sales
Product Startup • Nov 24, 2021
102: How Students Start Successful Hardware Businesses
Product Startup • Nov 17, 2021
101: Payment Processing for Small Hardware Manufacturers
Product Startup • Nov 10, 2021
100: Pitch Deck Storytelling for Hardware Funding
Product Startup • Nov 3, 2021
099: Accounts Receivable Funding for Big Orders
Product Startup • Oct 27, 2021
098: Expand eCommerce Sales via Product Bundling
Product Startup • Oct 20, 2021
097: How to Overcome Product Buyers’ Objections
Product Startup • Oct 13, 2021
096: How To Launch a Consumer Product at Trade Shows
Product Startup • Oct 6, 2021
095: Solve End-User Pain for Consumer Product Success
Product Startup • Sep 29, 2021
094: How New Startup Products Get Into Big Retailers
Product Startup • Sep 22, 2021
093: Selling Products Direct to End-Customer Online
Product Startup • Sep 15, 2021
092: Making a Product Video for Your Invention
Product Startup • Sep 8, 2021
091: Market Testing Prior to a Crowdfunding Launch
Product Startup • Sep 1, 2021
090: Disrupting Industries with AR/VR Technology
Product Startup • Aug 25, 2021
089: Selling Your Hardware Product Via Remote Meetings
Product Startup • Aug 18, 2021
088: The Importance of Sustainable Product Manufacturing
Product Startup • Aug 11, 2021
087: Purpose is a Big Part of Consumer Product Success
Product Startup • Aug 4, 2021
086: Marketing Fundamentals for Consumer Product Startups
Product Startup • Jul 28, 2021
085: Scaling Your Product Up After Crowdfunding
Product Startup • Jul 21, 2021
084: How To Raise Big Money for Your Hardware Startup
Product Startup • Jul 14, 2021
083: Benefits of Additive Manufacturing for New Inventions
Product Startup • Jul 7, 2021
082: Smooth Product Flow from Visual Design to Engineering
Product Startup • Jun 30, 2021
081: How To License Major Brands and Celebrities
Product Startup • Jun 23, 2021
080: How to Maximize Your Product's Sales in Retail Stores
Product Startup • Jun 16, 2021
079: How To Start Selling Your Product Then Scale
Product Startup • Jun 9, 2021
078: Selling Products Direct to End-Users via Shopify
Product Startup • Jun 2, 2021
077: Using Prospective Customers to Develop a Product
Product Startup • May 26, 2021
076: Warehousing, Fulfillment, and Shipping to Customers
Product Startup • May 19, 2021
075: Launch a Product Big, with Host of QVC & ShopHQ
Product Startup • May 12, 2021
074: Medical Device Product Development Best Practices
Product Startup • May 5, 2021
073: Tips from the World’s Biggest Crowdfunding Agency
Product Startup • Apr 28, 2021
072: Why New Consumer Products Need to be Premium
Product Startup • Apr 21, 2021
071: Making a Better Product in a Competitive Market
Product Startup • Apr 14, 2021
070: Financing & Acquisition for Product Companies
Product Startup • Apr 8, 2021
069: PhD & Harvard Grad on the 4 Ps of Product Marketing
Product Startup • Apr 1, 2021
068: Partnership & Funding Legal Considerations for Product Startups
Product Startup • Mar 23, 2021
067: Modern Funding Tools for Hardware Product Startups
Product Startup • Mar 16, 2021
066: E-Commerce Platforms for Launching a Consumer Product
Product Startup • Mar 9, 2021
065: Hardware Funding from Seed Financing to Millions
Product Startup • Mar 2, 2021
064: Preparing and Executing Your Product's First Production Run
Product Startup • Feb 23, 2021
063: Hardware Startup Tips from a 22 Year Apple Exec
Product Startup • Feb 17, 2021
062: Smoothing the Buying Process When Marketing Your New Product
Product Startup • Feb 9, 2021
061: 5 Sales Channels a Home Inventor Mom Used to Launch Her Invention
Product Startup • Feb 2, 2021
060: How to Professionally License Your New Product
Product Startup • Jan 19, 2021
059: Best Practices for Quality Control on Overseas Production of Your Product
Product Startup • Jan 5, 2021
058: How to Pitch Your Product to Retail Stores
Product Startup • Dec 21, 2020
057: From Invention Idea to $100,000 on Dragon's Den
Product Startup • Nov 18, 2020
056: Mistakes, Opportunities, & Feedback for a New Product
Product Startup • Oct 21, 2020
055 - Training Creativity to Get More (and Better) Ideas
Product Startup • Jun 20, 2017
054 - Food-safe Children's Products, Dan & Justin with Milton the Mealtime Companion
Product Startup • Jun 6, 2017
053 - Manufacturing, Quality & 3D Printing
Product Startup • May 23, 2017
052 - The business model behind custom window coverings, Alice Orozco of Pret-a-Portiere
Product Startup • May 9, 2017
051 - Launching a turmeric-based alternative to coffee, Samantha & Elaine of Midas Cup
Product Startup • May 2, 2017
050 - Creating environmentally-friendly athletic apparel, Tim Christian of OORR
Product Startup • Apr 25, 2017
049 - Getting Angel Investment, with Juliana Garaizar of the Houston Angel Network
Product Startup • Apr 18, 2017
048 - As-Seen-On-TV Products & Product Licensing, Bill McAlister of Top Dog Direct
Product Startup • Apr 11, 2017
047 - Financial, legal and HR traps of buying and selling small businesses, Chris Ray & Chariss Tatman of C2 Group
Product Startup • Apr 4, 2017
046 - Bootstrapping Product Development, Stephanie Cummings & Tal Berke of Shlocker
Product Startup • Mar 28, 2017
045 - Product development and Kickstarter launch of Botanium, a product that helps people grow herbs and chilis - The Product Startup: Product development for small business
Product Startup • Mar 21, 2017
044 - Turning customizable jackets into a multi-million dollar business, Elyse Daniels of Exodus Wear - The Product Startup: Product development for small business
Product Startup • Mar 14, 2017
043 President Trump's Proposed Trade Policies & U.S. Manufacturing, Chris Mitchell of mfg.com - The Product Startup: Product development for small business
Product Startup • Mar 7, 2017
042 - All-Natural Insect Repellant & Reusing Failed Products, Stacy Marking with Lemongrass Trading Co - The Product Startup: Product development for small business
Product Startup • Feb 28, 2017
041 - Testing Stereo Components with Jay DeMerit of RockIt Logs - The Product Startup: Product development for small business
Product Startup • Feb 21, 2017
040 - Stop Overpaying Your Small Business Taxes, Diane Gardner of Tax Coach 4 You - The Product Startup: Product development for small business
Product Startup • Feb 14, 2017
039 - Developing a Rock Crushing Machine & Quality Control with Tim Pannell of Rocksgone - The Product Startup: Product development for small business
Product Startup • Feb 7, 2017
038 - Validating Conflict-Free Jewelry in Pop-Up Shops with Farah Qureshi - The Product Startup: Product development for small business
Product Startup • Jan 31, 2017
037 - Launching a Minecraft-Inspired Product with Ruth Stone of Boxhead Crafts - The Product Startup: Product development for small business
Product Startup • Jan 24, 2017
036 - Helping Wildlife & Developing Ceramic Products with Gavin Christman of Green&Blue - The Product Startup: Product development for small business
Product Startup • Jan 17, 2017
035 - A 90-Day Advertising Strategy on a Budget with Paul Potratz of The Growth Mindset - The Product Startup: Product development for small business
Product Startup • Jan 10, 2017
034 - Staying Motivated & Overcoming Lack of Money, Time & Skills - The Product Startup: Product development for small business
Product Startup • Jan 3, 2017
Podcast Topics
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