Rashi Nayar
Category-of-One Strategist
Elevate Expert Brands

Rashi Nayar

Grow your business by becoming the Category-of-One

Rashi Nayar

Grow your business by becoming the Category-of-One

EntrepreneurshipBuMarketing Techniques
11+ years as a serial entrepreneur across tech, brick-and-mortar, wellness, and coaching
Helps high impact coaches and service providers become category-of-one brands on LinkedIn
Blends spiritual leadership and love-driven truth with practical business strategy
Shares practical tools to position correctly on social media and attract inbound inquiries

About Rashi Nayar

Grow your business by becoming the Category-of-One

I’m Rashi Nayar, a serial entrepreneur for the last 11+ years who grew multiple businesses.

Why Book Rashi Nayar as Your Podcast Guest

Ready to Record
Will Promote Episode
Remote Ready
Free
Podcast Fee

Available This Week

Mon, Tue, Wed, Fri, Sat from 11am to 12pm (America/New_York)

Show Interest
Mutual interest unlocks messaging
HD Audio & Video Remote Ready Montréal, Canada English, Hindi Will Promote

Clear, Differentiated Positioning

I bring concrete frameworks your listeners can apply immediately to stand out as a category-of-one, making your episode highly actionable and shareable.

High Engagement Conversations

I bring bold, truthful perspectives that spark reflection, comments, and saves, increasing listener engagement and episode retention.

Multi-Disciplinary Insight

I bring stories and lessons from tech, brick-and-mortar, wellness, and coaching, giving your audience nuanced, non-generic business insights.

Depth with Practicality

I bring a blend of spiritual depth and step-by-step tactics, so your show delivers both inspiration and tangible business outcomes.

Episode Angles & Topics

✨ AI Enhanced

Becoming a Category-of-One on LinkedIn

Give your audience a clear roadmap to stand out on LinkedIn and attract inbound coaching clients without gimmicks.

Why most coaches blend in on LinkedIn and how to fix it Defining a category-of-one brand in practical terms Positioning shifts that turn profiles into client magnets Examples of bold, truthful messaging that attracts the right people

From Chasing Clients to Consistent Inbound

Help listeners rewire how they think about client acquisition and build systems that bring clients to them.

The difference between chasing and receiving clients Key elements of an inbound-friendly online presence How to use content to pre-qualify and pre-sell Simple daily actions that compound into consistent demand

Bold Truth: Standing Out Without Burning Out

Show your audience how to speak their truth online while staying grounded, loving, and unshakable.

Why watered-down messaging keeps experts invisible Burning old identities that no longer serve the brand Anchoring in love while taking bold stands Handling visibility fears and criticism as a leader

From Cafe Owner to Spiritual Business Coach

Offer a multi-industry perspective on building a values-driven business that listeners rarely hear.

Lessons from nearly a decade running a cafe Translating offline customer experience to online coaching What brick-and-mortar taught about leadership and service Why spiritual leadership matters in modern entrepreneurship

What You'll Get From This Interview

Audience Takeaways

Listeners learn how to position themselves as a category-of-one, communicate their truth boldly on social media, and create consistent inbound demand without sacrificing authenticity or wellbeing.

Hot Topics

• How coaches and service providers can become a category-of-one brand on LinkedIn and stop competing on price.
• What it really takes, mentally and strategically, to attract consistent inbound inquiries instead of chasing clients.
• How bold, truthful positioning helps coaches stand out while staying deeply authentic and values-driven.

Why Trust Me

11+ years as a serial entrepreneur and business owner
Experience coaching leaders and entrepreneurs
Background spanning tech, brick-and-mortar, wellness, and coaching

The Ideal Show

Ideal for podcasts serving coaches, consultants, service providers, entrepreneurs, and values-driven leaders who want deeper conversations on positioning, authenticity, spiritual leadership, and inbound client acquisition.

Recent Podcast Appearances

No podcast appearances attached to this profile yet.

Reviews

3.0 · 1 review

I had difficulties which gave me time to think and realized that her message didn't feel aligned with the podcast overall. All in all left a fair rating.

Key Achievements

✨ AI

Built and ran a cafe business for nearly 10 years, gaining deep entrepreneurial and customer experience insights.

Transitioned from software engineering to wellness and then to high-impact coaching, integrating multiple disciplines into a cohesive methodology.

Coached leaders and entrepreneurs for over 11 years, focusing on truth, courage, and becoming unshakable.

Developed a bold, transformative approach for coaches to become category-of-one brands on LinkedIn.

Professional Experience

✨ AI Enhanced

Principal CEO

Rashi Nayar

July 2023 - Present

Leads a coaching business helping high impact coaches and service providers become category-of-one brands and attract consistent inbound inquiries.

Certified Health and Wellness Coach

Rashi Nayar Wellness

September 2022 - July 2023

Coached clients in health and wellness, integrating mindset and lifestyle shifts to reduce suffering and align with their true selves.

Customer Experience Coach

lululemon

September 2020 - January 2023

Coached teams on delivering elevated customer experiences, connecting service, presence, and brand values in day-to-day interactions.

CEO & Business Owner

Platform 1 Cafe

March 2013 - January 2023

Built and ran a cafe business for nearly a decade, learning firsthand about leadership, customer experience, and entrepreneurship.

Software Test Engineer

Infosys

July 2010 - December 2011

Worked in software testing, bringing a systems-thinking and analytical approach that now informs her coaching frameworks.

Education

✨ AI Enhanced

Master's degree, Business and Social Skills

Monash University

Diploma of Education, Health and Wellness, General

Institute for Integrative Nutrition

Master's degree, Computer Science

Panjab University, Chandigarh

Bachelor's degree, Computer Science

MCM DAV College For Women - India

Speaker Topics

✨ AI Enhanced

What Rashi Nayar Can Speak About:

Category of one branding LinkedIn for coaches Inbound client strategy Premium positioning for service providers Spiritual leadership in business Entrepreneurship for coaches

Social Media

Speaking Engagements

Podcast Interview

Free
45-60 minutes

Keynote

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45-90 minutes

Presentation

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30-60 minutes

Workshop

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Half/Full day

All Other

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Varies

Book Your Interview

Actionable, story-rich insights on Category of one branding, LinkedIn for coaches, Inbound client strategy. Studio-quality video & audio. Available Mon, Tue, Wed, Fri, Sat. Happy to share with my audience.

No Appearance Fee
Free for podcast interviews
HD Audio & Video
Studio-quality video & audio
Episode Promotion
Will promote episodes to their audience
Flexible Schedule
Available Mon, Tue, Wed, Fri, Sat

Connect with Rashi Nayar

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