E-commerce Speakers

An e-commerce speaker is someone who shares insights, strategies, and stories related to online commerce in a public speaking format. They might present at conferences, virtual summits, webinars, podcasts, or corporate events. Their goal? To educate, inspire, and equip audiences with actionable knowledge about selling online.

These speakers often come from diverse backgrounds - some are founders of successful online brands, others are consultants, marketers, or tech experts. What unites them is their ability to communicate complex e-commerce concepts in a way that resonates with a specific audience.

There are different types of e-commerce speakers depending on their focus. For example:
- A conversion rate optimization (CRO) expert might dive into A/B testing and UX design.
- A marketplace seller could talk about scaling on Amazon or Etsy.
- A brand strategist might focus on storytelling and customer retention.

E-commerce speakers are not just educators - they're also trend interpreters. They help audiences understand what's happening in the digital commerce world, from algorithm changes to emerging platforms like TikTok Shop.

In short, an e-commerce speaker is a communicator who bridges the gap between industry knowledge and audience understanding, helping people navigate the fast-moving world of online business.

When you're trying to grow an online business, the right information at the right time can change everything. That's where an e-commerce speaker comes in. They don't just share tips - they shape how people think about digital commerce.

First, they bring clarity to complexity. E-commerce is packed with moving parts: SEO, paid ads, product sourcing, logistics, customer service, and more. A skilled speaker can distill all that into a clear roadmap. For example, someone like Neil Patel can take a dense topic like omnichannel marketing and make it feel manageable.

Second, they accelerate learning. Instead of spending months testing strategies, your audience can learn from someone who's already made the mistakes. That's a huge time and money saver, especially for small businesses or solo founders.

Third, they create momentum. A great speaker doesn't just inform - they energize. They inspire action. Whether it's launching a new product, testing a new ad platform, or finally optimizing that checkout page, a powerful talk can be the catalyst.

And finally, they build community. Events with strong e-commerce speakers attract like-minded people. That shared learning experience creates connections, partnerships, and collaborations that last long after the talk ends.

So whether you're running a summit, a mastermind, or a corporate training, bringing in an e-commerce speaker isn't just a nice-to-have. It's a strategic move to level up your audience's knowledge and motivation.

E-commerce speakers wear multiple hats, but their core role is to educate, engage, and empower audiences around the world of online selling. Here's a breakdown of what they actually do:

1. Deliver Keynotes and Workshops
- They speak at events, both virtual and in-person, sharing insights on topics like digital marketing, customer acquisition, and logistics.
- Example: A speaker at Shoptalk might present on how AI is changing product recommendations in real-time.

2. Customize Content for Specific Audiences
- They tailor their message based on who's listening - from beginner Etsy sellers to enterprise-level Shopify Plus teams.
- This could mean adjusting language, examples, or even the depth of data shared.

3. Stay Ahead of Trends
- E-commerce speakers are often early adopters. They test new platforms, tools, and strategies so they can bring fresh insights to their talks.
- Think of someone like Gretta van Riel, who shares cutting-edge tactics on influencer marketing and product launches.

4. Facilitate Panels and Q&A Sessions
- Beyond solo talks, many speakers moderate or participate in discussions with other experts.
- This adds variety and allows for deeper dives into niche topics.

5. Inspire Action
- Ultimately, their job is to move people from passive listening to active doing.
- Whether it's implementing a new upsell strategy or rethinking a brand's positioning, great speakers drive real-world results.

So while the title might sound simple, the role of an e-commerce speaker is dynamic, strategic, and deeply impactful - especially when aligned with the right audience and event format.

Becoming an e-commerce speaker isn't just about knowing your stuff. It's about packaging your expertise in a way that resonates with audiences and event organizers. Here's a step-by-step guide to help you get started:

1. Define Your Niche.
- E-commerce is broad. Are you an expert in dropshipping, Amazon FBA, conversion optimization, or cross-border logistics? Get specific.
- Tip: Look at popular conference agendas (like Shoptalk or eTail) to see what topics are trending.

2. Build Your Authority.
- Start publishing content: blog posts, LinkedIn articles, YouTube videos, or podcast interviews.
- Guest post on high-authority sites like Shopify's blog or BigCommerce's resource center.
- Tip: Host a virtual summit to showcase your expertise and build your speaker profile.

3. Create a Speaker Page.
- Include a professional headshot, bio, talk titles, testimonials, and a video reel.
- Add links to past talks or interviews. If you don't have any yet, record a 3-minute sample talk.
- Tip: Talks.co lets you create a speaker page and connect with event hosts directly.

4. Pitch Yourself.
- Research events in your niche and reach out to organizers with a tailored pitch.
- Use platforms like Talks.co, SpeakerHub, or even LinkedIn to find opportunities.
- Tip: Offer to speak for free at first to build your portfolio, especially for virtual events.

5. Network Like Crazy.
- Join e-commerce communities on Slack, Reddit, or Facebook.
- Attend virtual and in-person events to meet organizers and other speakers.
- Tip: After every talk, ask for referrals and testimonials. Word of mouth is gold.

Becoming an e-commerce speaker is a journey, not a one-off gig. Keep refining your message, updating your content, and expanding your reach.

To be an e-commerce speaker, you need more than just a solid understanding of online selling. You need a blend of expertise, communication skills, and visibility. Let's break it down:

1. Subject Matter Expertise
You must know your domain inside out. Whether it's Shopify development, paid ads, customer retention, or global logistics, your insights should be actionable and current. Audiences expect speakers to deliver value, not just theory.

2. Communication Skills
Even if you're a genius in conversion rate optimization, it won't matter if you can't communicate clearly. Practice storytelling, simplify complex ideas, and engage your audience. Tools like Toastmasters or online speaker training can help.

3. A Personal Brand
Your online presence matters. Build a professional speaker page with your bio, topics, and testimonials. Use Talks.co to create a profile and connect with event organizers. Publish content regularly to reinforce your authority.

4. Presentation Assets
You'll need a few essentials:
- A polished slide deck with visuals and case studies.
- A short video reel or sample talk.
- A list of talk titles and descriptions.

5. Network Access
Being part of the right communities can open doors. Join e-commerce groups, attend summits, and connect with hosts on platforms like Talks.co. Relationships often lead to speaking gigs.

In short, being an e-commerce speaker is about combining expertise with visibility and delivery. If you can teach, inspire, and connect, you're on the right track.

Yes, e-commerce speakers do get paid, but the range varies widely depending on experience, audience size, and event type. Let's look at the factors that influence speaker compensation:

1. Event Type and Budget
- Corporate conferences and trade expos often have larger budgets.
- Virtual summits and community meetups may offer lower or no fees but provide exposure.

2. Speaker Reputation
- A well-known expert with a strong following (think Ezra Firestone or Neil Patel) can command $10,000+ per keynote.
- Newer speakers might start with $500-$2,000 per talk or even speak for free to build their brand.

3. Format and Deliverables
- Keynotes typically pay more than panel discussions or workshops.
- If you're also providing a training session or exclusive content, fees can increase.

Pros of Paid Speaking:
- Revenue stream.
- Credibility boost.
- Lead generation for your business.

Cons:
- Competitive market.
- Some events prioritize influencers over experts.
- Travel and prep time can outweigh fees if not managed well.

In summary, yes, e-commerce speakers get paid, but the real value often lies in what the gig leads to: clients, partnerships, and long-term authority.

E-commerce speakers earn income through a variety of channels, not just speaking fees. Here's a breakdown of how they monetize their expertise:

1. Speaking Fees
This is the most direct method. Fees range from $500 to $20,000+ depending on the speaker's profile, the event's scale, and the format (virtual vs. in-person).

2. Product or Service Promotion
Many speakers use their talks to funnel attendees into:
- Online courses (e.g., a Shopify SEO masterclass).
- Consulting packages.
- SaaS tools or affiliate products.

3. Sponsorships and Brand Deals
If you have a strong personal brand, companies may pay you to mention or demo their tools during your sessions. For example, a speaker might partner with Klaviyo or Oberlo.

4. Hosting Paid Workshops or Webinars
Some speakers run their own events and charge attendees directly. These can be:
- One-off masterclasses.
- Multi-day bootcamps.
- Monthly subscription communities.

5. Licensing Content
Speakers can license their presentations or training materials to companies for internal use. This is common in corporate training or e-commerce agencies.

6. Book Sales or Digital Products
Publishing a book or downloadable toolkit can generate passive income. Many speakers bundle these with their talks.

So while the stage is the spotlight, the real money often comes from what happens after the applause.

E-commerce speakers can earn anywhere from a few hundred dollars to six figures annually, depending on their strategy, visibility, and business model. Let's break it down:
Entry-Level Speakers
- Typically earn $0 to $2,000 per talk.
- Often speak at niche webinars, podcasts, or small virtual summits.
- Focus is more on exposure and lead generation.
Mid-Tier Speakers
- Earn $2,000 to $10,000 per talk.
- Speak at industry events like eTail, Retail Global, or private masterminds.
- Often combine speaking with consulting or course sales.
Top-Tier Speakers
- Earn $10,000 to $50,000+ per keynote.
- Often have bestselling books, large audiences, or run 7-figure e-commerce businesses.
- Examples: Ezra Firestone, Gretta van Riel, or Ryan Deiss.
Annual Income Estimates

Level	Talks/Year	Avg Fee	Total Income
Beginner	10	$500	$5,000
Mid-Tier	20	$5,000	$100,000
Top-Tier	30	$20,000	$600,000

Keep in mind: many speakers use talks to drive sales of their own products or services, which can significantly boost their total revenue. So, while the speaking fee is one part of the equation, the backend offers often make the biggest impact.

Hiring an e-commerce speaker can cost anywhere from a few hundred dollars to tens of thousands, depending on several factors. Here's a breakdown to help you budget:
1. Speaker Experience and Reputation
- New or Local Speakers: $0 - $1,000. Often speak for exposure or leads.
- Mid-Level Experts: $1,000 - $10,000. These are established professionals with a track record.
- High-Profile Speakers: $10,000 - $50,000+. Includes authors, influencers, or founders of major e-commerce brands.
2. Event Type
- Virtual Events: Generally lower cost due to no travel or venue logistics. Expect 30-50% less than in-person rates.
- Corporate Conferences: Higher budgets, especially for keynotes.
- Workshops or Trainings: May include additional fees for prep, materials, or follow-up sessions.
3. Customization and Deliverables
- If you need a custom presentation, panel moderation, or post-event content, expect to pay more.
4. Travel and Accommodation
- For in-person events, organizers usually cover travel, hotel, and per diem on top of the speaking fee.
Sample Budget Ranges

Speaker Type	Virtual Fee	In-Person Fee
New Speaker	$0 - $500	$500 - $1,000
Mid-Level Expert	$1,000 - $5,000	$3,000 - $10,000
Top-Tier Keynote	$5,000 - $15,000	$10,000 - $50,000+

If you're booking through a platform like Talks.co, you can often negotiate bundled deals or find emerging talent at better rates.

Ezra Firestone. Founder of Smart Marketer and a pioneer in e-commerce education. Known for his high-energy talks on scaling DTC brands.

Neil Patel. While more known for SEO, Neil has delivered countless talks on e-commerce growth strategies and conversion optimization.

Gretta van Riel. Built multiple 7-figure e-commerce brands and speaks globally on influencer marketing and product validation.

Gary Vaynerchuk. Though broader in scope, Gary's early work in Wine Library TV and VaynerMedia includes deep e-commerce insights.

Tobi Lütke. CEO of Shopify. Rarely speaks at length, but when he does, his insights into the future of commerce are gold.

Amy Porterfield. Known for digital courses, but her strategies on email marketing and sales funnels are highly relevant to e-commerce.

Ryan Deiss. Founder of DigitalMarketer, frequently speaks on customer acquisition and lifecycle marketing for online stores.

Chase Dimond. Email marketing expert with a strong focus on e-commerce. His tactical talks are packed with real-world examples.

Andrew Youderian. Founder of eCommerceFuel. His talks are especially valuable for bootstrapped store owners and niche brands.

Kaleigh Moore. A top e-commerce writer and speaker, especially known for her work on branding and content strategy.

Ezra Firestone (USA). Globally recognized for his frameworks on scaling e-commerce brands. Regular speaker at Traffic & Conversion Summit.

Gretta van Riel (Australia). A serial entrepreneur with a global following. Her talks on product-market fit and influencer strategy are highly rated.

Chloë Thomas (UK). Host of the eCommerce MasterPlan podcast. Known for her practical, data-driven sessions on customer retention.

Kunle Campbell (UK/Nigeria). A conversion rate optimization expert with a strong international presence. Speaks at events across Europe and Africa.

Vincent Vu (Vietnam). Rising star in Southeast Asia's e-commerce scene. Focuses on cross-border selling and mobile-first strategies.

Ben Francis (UK). Founder of Gymshark. While not a frequent speaker, his rare appearances draw huge crowds for insights on brand building.

Kristina Mänd-Lakhiani (Estonia). Co-founder of Mindvalley. Brings a unique blend of personal development and e-commerce psychology.

Steve Tan (Singapore). Co-founder of multiple 8-figure dropshipping stores. Speaks at global e-commerce events on scaling and automation.

Talia Wolf (Israel). Specializes in emotional targeting and CRO. Her workshops are packed with actionable insights for e-commerce brands.

Jason Wong (USA). Founder of Doe Lashes. Known for his Gen Z-focused strategies and building brand loyalty through storytelling.

Myth #1: E-commerce speakers only talk about dropshipping.
This one's everywhere. People often assume that if you're an e-commerce speaker, you're just rehashing Shopify hacks or AliExpress tips. But the truth is, the best e-commerce speakers dive deep into everything from customer retention strategies to cross-border logistics. Take someone like Ezra Firestone. Sure, he talks about funnels and ads, but he also breaks down team building, brand storytelling, and long-term customer value. E-commerce is a massive field, and great speakers reflect that breadth.

Myth #2: You need to have built a million-dollar store to be credible.
Not true. While having a big exit or a seven-figure store helps with credibility, many impactful e-commerce speakers are operators, consultants, or even researchers who bring unique insights. For example, someone who's optimized 100+ stores for conversion might have more actionable advice than someone who struck gold once. What matters is insight, not just income.

Myth #3: E-commerce speakers are just glorified marketers.
This one misses the mark. Yes, marketing is a big part of e-commerce, but speakers in this space often cover supply chain innovation, AI-driven personalization, sustainability in packaging, and even global tax compliance. It's not just about selling more stuff. It's about building smarter systems.

Myth #4: Speaking is just a side hustle for e-commerce pros.
Sometimes, sure. But many e-commerce speakers are full-time educators, strategists, or community builders. They're not just moonlighting between product launches. They're shaping how the industry learns and evolves. Think of someone like Chloë Thomas, who's built a career around educating e-commerce businesses through books, podcasts, and events.

Myth #5: If you're not flashy, you're not a good speaker.
Wrong again. Some of the most effective e-commerce speakers are calm, data-driven, and quietly brilliant. They don't need fireworks on stage. They win audiences with clarity, structure, and substance. In fact, in B2B e-commerce circles, a speaker who can clearly explain ERP integration or fulfillment automation can be more valuable than someone with a flashy keynote and no depth.

When you think of successful e-commerce speakers, you might picture someone on a big stage at Shoptalk or eCommerce Expo. But the real stories often start much smaller. Take Andrew Youderian, for example. He began by running niche e-commerce stores and blogging about his journey. Over time, his transparency and tactical insights built a loyal following. Eventually, he launched the eCommerceFuel podcast and community, turning his speaking into a platform for deeper industry conversations.

Then there's Kunle Campbell. Based in the UK, Kunle has carved out a space as a growth advisor and speaker focused on performance marketing and customer acquisition. He didn't just show up on stage one day. He built his credibility through client work, podcast interviews, and consistent thought leadership. Now, he's a go-to voice for scaling DTC brands in Europe and beyond.

Another example is Tracey Wallace, who transitioned from content strategist at BigCommerce to a sought-after speaker on e-commerce content marketing. Her talks blend storytelling with SEO strategy, making her a favorite at SaaS and retail conferences alike. She didn't build a store herself, but she helped hundreds of merchants grow theirs-and that's what makes her voice so valuable.

And let's not forget about regional voices. In Southeast Asia, speakers like Huda Hamid are gaining traction by focusing on local e-commerce challenges-like mobile-first UX and cross-border payments. These speakers bring context that global experts sometimes miss, and their success lies in speaking directly to their audience's reality.

What ties these stories together? None of them followed a cookie-cutter path. Some started as operators, others as educators or consultants. But all of them built trust by showing up consistently, sharing what works, and adapting their message to the audience in front of them.

E-commerce speakers are entering a new era-one shaped by shifting buyer behavior, platform changes, and global economic pressures. The days of talking only about Facebook ads and conversion rates are fading. Audiences want more nuanced, future-ready insights.

Here are a few trends that are reshaping what e-commerce speakers talk about-and how they deliver their message:

- AI and automation literacy. Speakers who can demystify AI tools like ChatGPT, Midjourney, or Klaviyo's predictive analytics are in high demand. But it's not just about the tech. It's about how to use it to reduce CAC, personalize experiences, and streamline operations.

- Sustainability as a business driver. More brands are being held accountable for their environmental impact. Speakers who can connect sustainability with profitability-like using eco-packaging to boost LTV or carbon offsets as a brand differentiator-are gaining traction.

- Localized commerce and cross-border strategy. With platforms like TikTok Shop expanding globally, speakers who understand regional buying behavior, logistics, and compliance are becoming essential voices. Expect more bilingual or region-specific talks.

- Community commerce and creator-led brands. The rise of brands built by influencers or communities (think Feastables or Glossier) is changing the playbook. Speakers who can unpack the creator economy's impact on e-commerce will be front and center.

- Interactive and hybrid speaking formats. Virtual summits, live Q&A sessions, and cohort-based workshops are replacing static keynotes. E-commerce speakers who adapt to these formats-like using live teardown sessions or audience polls-will stay relevant.

In short, the future belongs to speakers who can bridge strategy with execution, and who speak to both the scrappy startup and the scaling enterprise. The content must evolve, but so must the delivery.

- Talks.co. This is a smart platform that connects speakers with podcast hosts and event organizers. If you're just starting out, it's a great way to get booked and build your speaker reel. Tip: Use filters to target e-commerce or DTC-focused shows.

- SpeakerHub. A directory where you can list your profile, topics, and availability. It's especially useful for getting found by conference organizers. Make sure your bio includes specific outcomes you deliver-like 'How to reduce cart abandonment by 30%'.

- Notion. Use it to organize your talk outlines, case studies, and slide decks. Create a 'Speaker HQ' workspace with testimonials, past events, and a list of your go-to stories. Pro tip: Add a page with your most used stats and sources so you can quickly reference them during prep.

- Canva. You don't need to be a designer to create clean, professional slides. Canva has templates tailored for presentations, and you can brand them to match your site or store. Bonus: Use it to make social graphics for promoting your talks.

- Otter.ai. Record your practice sessions and get transcripts instantly. This helps you refine your delivery and also repurpose your talks into blog posts or LinkedIn content. Great for building thought leadership.

- Slidebean. If you want your deck to look like it was made by a pro designer without spending hours, this tool is gold. It's especially helpful if you're pitching to corporate audiences or applying to speak at larger conferences.

- LinkedIn Events. Host your own mini webinars or panels to build visibility. Invite other e-commerce experts and moderate a discussion. It's a low-barrier way to practice public speaking and grow your network.

- Calendly. Once you start getting booked, make it easy for organizers to schedule prep calls or tech checks. Set up a dedicated 'Speaker Booking' link with your availability and a short form for event details.