The Podcasters Lab
Your podcast isn’t the product. It’s the pipeline.
Dublin, Ireland and speaks EnglishAvailable for in Remote Formats
Primary Audience:
Founders, consultants, and experts who use a podcast as a marketing tool — not just for fun or fame.
These people already have a business or offer and are using (or want to use) their podcast to:
Build visibility and authority in their niche
Attract their ideal clients or partners
Create meaningful conversations with potential customers
Increase the return on time they invest in podcasting
👤 Typical Profile:
30s–50s, professionally established
Podcast has 10+ episodes published (or they’re actively planning)
Mission-driven: they genuinely care about what they do
Strong in delivery (interviews, content) but weak on structure, CTA, or audience engagement
Often feel like they’re broadcasting into a void
Open to feedback and guidance but don’t want more theory—they want a clear system
🧠 Pain Points:
“People listen, but I have no idea who they are”
“I’ve had amazing guests, but I’m not seeing leads or business from it”
“I keep posting episodes and crossing my fingers”
“I want this podcast to drive growth, not just downloads”
💡 What They Want Instead:
Strategic clarity on how their podcast fits into their marketing funnel
A way to turn passive listeners into active leads or community members
Episode structures that build trust and convert
Light-lift systems for follow-up and engagement
To feel like their podcast is doing something for the business
✅ Why They Choose The Podcasters Lab:
It doesn’t teach “how to podcast” — it helps them make their podcast work
It combines real-time help, expert analysis, and structured guidance
It’s run by people who’ve done the work, not just talked about it
It gives them back confidence, focus, and results — without more overwhelm
Topics Discussed on The Podcasters Lab
About The Podcasters Lab
The Podcasters Lab is where good podcasts get sharper.
Every other episode, a real host joins us for a live strategy session to uncover blind spots and build a show that actually drives results; more leads, more loyalty, more clarity.
In between, industry experts share actionable insights on growth, monetization, and listener engagement.
If your podcast sounds great but feels stuck, or you’re not sure what it’s really doing for your business - this is where you figure it out.
No fluff.
No guesswork.
Just strategy that sticks.
Recent Episodes from The Podcasters Lab
Guest Interview Availability & Booking Times
Everyday except Sunday from 9am to 5pm Europe/Dublin
How We Interview & Promote Our Guests
- Guest Form
- Pre-Interview Call
- Share Episodes
- Email Subscribers
Who Listens to The Podcasters Lab
Primary Audience:
Founders, consultants, and experts who use a podcast as a marketing tool — not just for fun or fame.
These people already have a business or offer and are using (or want to use) their podcast to:
Build visibility and authority in their niche
Attract their ideal clients or partners
Create meaningful conversations with potential customers
Increase the return on time they invest in podcasting
👤 Typical Profile:
30s–50s, professionally established
Podcast has 10+ episodes published (or they’re actively planning)
Mission-driven: they genuinely care about what they do
Strong in delivery (interviews, content) but weak on structure, CTA, or audience engagement
Often feel like they’re broadcasting into a void
Open to feedback and guidance but don’t want more theory—they want a clear system
🧠 Pain Points:
“People listen, but I have no idea who they are”
“I’ve had amazing guests, but I’m not seeing leads or business from it”
“I keep posting episodes and crossing my fingers”
“I want this podcast to drive growth, not just downloads”
💡 What They Want Instead:
Strategic clarity on how their podcast fits into their marketing funnel
A way to turn passive listeners into active leads or community members
Episode structures that build trust and convert
Light-lift systems for follow-up and engagement
To feel like their podcast is doing something for the business
✅ Why They Choose The Podcasters Lab:
It doesn’t teach “how to podcast” — it helps them make their podcast work
It combines real-time help, expert analysis, and structured guidance
It’s run by people who’ve done the work, not just talked about it
It gives them back confidence, focus, and results — without more overwhelm
Why Be a Guest on The Podcasters Lab
Here are five reasons why a speaker should be excited to be featured on 'The Podcasters Lab' podcast:
1. **Live Strategy Sessions**: Participate in real-time discussions that enhance your podcasting approach and reveal blind spots.
2. **Expert Insights**: Gain access to actionable advice from industry experts on growth, monetization, and listener engagement.
3. **Focus on Results**: The show emphasizes strategies that drive leads, loyalty, and clarity, benefiting your podcast's impact.
4. **No Fluff, Just Strategy**: Experience a straightforward, results-oriented format that values practical solutions over unnecessary complexity.
5. **Engaging Community**: Connect with a network of passionate podcasters and professionals eager to share and learn together.