A leading voice in North American football culture, Paul Desbaillets connects the beautiful game with music, fashion, food, and business. As Co-Founder of The Burgundy Lion Group, Assistant Football Culture Editor at Cult MTL, Founder of The GOAL initiatives Foundation, and Create/Host of The 1st Half, he has built a reputation as the go-to guy for football projects, brand collaborations, networking, and cultural initiatives.

A leading voice in North American football culture, Paul Desbaillets connects the beautiful game with music, fashion, food, and business. As Co-Founder of The Burgundy Lion Group, Assistant Football Culture Editor at Cult MTL, Founder of The GOAL initiatives Foundation, and Create/Host of The 1st Half, he has built a reputation as the go-to guy for football projects, brand collaborations, networking, and cultural initiatives. Whether it’s IRL community meetups, showcasing the sport’s influence, or launching innovative football-driven events, Paul bridges the gap between the game and its ever-expanding cultural impact.