I accidentally went viral on Reddit by turning the question "What will make me more fuckable to my wife?" into a New Year's Resolution. I used itas a filter for every life decision. Turns out when you optimize for being attractive to your spouse, you naturally fix your fitness, your household contribution, your parenting, and pretty much all of the "I should"s that I had struggled with for years.

I accidentally went viral on Reddit by turning the question "What will make me more fuckable to my wife?" into a New Year's Resolution. I used itas a filter for every life decision. Turns out when you optimize for being attractive to your spouse, you naturally fix your fitness, your household contribution, your parenting, and pretty much all of the "I should"s that I had struggled with for years.

I spent a year testing this framework, documented the results, and the response was overwhelming; guys were attracted to a framework that leveraged their natural inclination toward sex to motivate them to become better men.

I've been in tech sales for 12 years, code projects on the side, I'm a huge board game nerd, and have two kids with a third on the way. 3 dogs, one cat, and a load of regret on the number of creatures living here.