I’m Justin Ahrens, a brand strategist, author, speaker, and Chief Creative Officer at Rule29. For more than 30 years, I’ve helped organizations align leadership, brand, marketing, and culture around a shared purpose that turns belief into action and creates meaningful business and community impact.

I’m Justin Ahrens, a brand strategist, author, speaker, and Chief Creative Officer at Rule29. For more than 30 years, I’ve helped organizations align leadership, brand, marketing, and culture around a shared purpose that turns belief into action and creates meaningful business and community impact.

That same purpose inspired my book, Being HumanKind, which explores how courage, compassion, clarity, and presence can help us become better leaders and more intentional human beings in an increasingly distracted world. Whether I’m guiding a brand, speaking to a team, or sharing stories through writing and podcasting, my goal is to help people lead with purpose, make creativity matter, and use their influence as a force for good.